The Rise of Foldable & Rollable Phones in 2025

The mobile industry is undergoing a thrilling metamorphosis with foldable and rollable phones leading the charge. These devices are redefining the concept of mobile versatility, blending portability with immersive display experiences. Let’s unfold the story.

1. Why Foldable & Rollable Phones Matter

Expanding Display Real Estate
Foldable phones, such as the book-style Galaxy Z Fold series, transform from compact slabs into larger, mini-tablet-like devices. Rollable phones, meanwhile, offer dynamically changing displays—unfolding smoothly without traditional hinges or creases. This flexibility empowers enhanced multitasking, richer media consumption, and productivity gains.

Durability and Innovation
Samsung’s latest models now feature impressive IP48 water/dust resistance, while Google’s Pixel 10 Pro Fold becomes the first fully dust- and water-resistant foldable (IP68)—highlighting the industry’s commitment to resilience⁶.

2. Leading Foldables of 2025

Samsung Galaxy Z Fold 7

• Features an 8-inch inner AMOLED display and robust Snapdragon 8 Elite chipset.
• Sports a staggering 200 MP triple camera setup and weighs only 215 g.
• Offers seven years of software updates and features Galaxy AI enhancements like generative editing⁷.
• Celebrated for its ultrathin design and camera prowess; some call it the “Lamborghini of AI-powered smartphones”⁸.

Samsung Galaxy Z Flip 7

• A refined clamshell design with 6.9-inch main screen, 4.1-inch edge-to-edge cover display.
• Powered by Exynos 2500 with IP48 water/dust resistance and advanced cooling⁹.

Motorola Razr Ultra 2025

• Impressive 7-inch pOLED main display (165 Hz), strong Snapdragon 8 Elite chip, 16 GB RAM.
• Features include IP48 protection and heavy AI integration with Moto AI and multiple assistant platforms¹⁰.

OnePlus Open

• Equipped with Snapdragon 8 Gen 2 SoC, 16 GB RAM, 512 GB storage.
• Known for its multitasking “Open Canvas” interface and performance efficiency²⁶.

Huawei Pura X

• Utilizes a unique “wide fold,” featuring a 6.3-inch inner display that folds to a square 3.5-inch outer screen.
• Boasts IPX8 water resistance, fast charging (66 W wired, 40 W wireless), and AI-driven features like eye-tracking page turning²⁵.

3. Rollables: The Emerging Contenders

Though still nascent, rollable displays hint at what’s next. OPPO’s OPPO X 2021 concept allowed the screen to extend smoothly from 6.7 to 7.4 inches using a sliding mechanism—no hinge required².

Samsung is reportedly planning the Galaxy Z Roll, which would offer push-to-expand screen versatility. The debate continues: is rollable the future over foldable? Many expect 2025 to be the year this tech matures².

4. Performance Benchmarks: Who Leads the Pack?

• Oppo Find N5 (foldable import): Equipped with Snapdragon 8 Elite, it topped benchmark charts and offered superior battery life, outperforming Samsung’s Fold 6 in tests⁴.
• Google Pixel 10 Pro Fold: Despite Google’s focus on durability and AI, Geekbench benchmarks reveal it trails behind the Galaxy Z Fold 7. Pixel posted ~2,276 (single-core) and ~6,173 (multi-core), whereas Samsung scored up to ~2,826 and ~9,053 respectively⁶.

In short: Snapdragon-powered devices (Samsung, Oppo) currently dominate performance metrics, though Google remains competitive in daily-use efficiency.

5. Trends & Market Dynamics

• Samsung’s Surge: The Z Fold 7 and Flip 7 have boosted Samsung’s U.S. market share from 23% to 31%, taking ground from Apple’s dip to 49%—showing growing consumer interest in foldables¹⁷.
• Diverse Designs: From Snapdragon-powered flagships to innovative water-resistant options, the foldable market is increasingly varied, offering choices across performance, form factor, and durability.
• Rollable Trajectory: While still concept-heavy, the rollable form factor is gaining traction. Brands like OPPO and Samsung are exploring real-world implementations for future releases.

Final Take

In 2025, foldable phones are more than tech novelties—they’re performance-driven, durable tools reshaping daily use. Samsung leads the charge with powerhouses like the Galaxy Z Fold 7 and Flip 7. Motorola’s Razr Ultra targets design-conscious users, while Oppo’s Find N5 thrills with benchmark supremacy. Meanwhile, Google’s Pixel 10 Pro Fold holds its own with enhanced software durability, albeit with middling performance.

And rollables? They add a new layer of intrigue—though still emerging, they could define the next chapter of adaptive displays.